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MG GARUZ

Graphic Design
& Brand Strategy


Hello there!
I’m really into...

Editorial design, grid systems, and brands that make a difference.
  
︎︎︎ About
︎︎︎ Contact

















Left (wide column)

Usually professional work, on hold for now.

Right (narrow column)

iPhone pics, stuff I made for friends, etc.


MG GARUZ

Graphic Design
& Art Direction


Hello there! I’m really into...
Editorial design and grid systems.

.

︎︎︎ About
︎︎︎ Contact


︎︎︎︎︎

︎︎︎Artwork in the back by Ellsworth Kelly. 
Hello, my name is María Gabriela! I’m a designer and marketing specialist who spends her time between New York and the Republic of Panama. I go by various nicknames, including Gaby and Mari Gaby, but lately, I’ve simplified it to MG.

My design practice lies at the intersection of publication design and digital products, with a strong affinity for storytelling through different editorial perspectives, information systems, and an empathic, people-centered lens. I enjoy building communication systems centered on structure, pattern, and hierarchy that are flexible enough to feel experimental and fun. My work reflects a deep appreciation for people and culture, with a commitment to making an impact through design and communications.

After graduating from the ︎︎︎ Parsons School of Design with a BFA in Communication Design, I became a design intern at the independent fashion magazine ︎︎︎ Document Journal and also assisted in designing books at ︎︎︎ Rational Beauty, a studio in Brooklyn that focuses on editorial projects with a rigorous, modernist approach.

Later, I joined the in-house design team at ︎︎︎ Jewish National Fund-USA, a non-profit in New York City. As an associate art director, I worked on the organization’s rebranding, producing marketing materials for 700+ fundraising events around the United States, and redesigning the organization’s tri-annual magazine. My last project with JNF consisted of developing their digital design system—building components, manuals, and wireframes for new products across their different sub-brands.

After working freelance with other non-profit organizations, my interest in mission-driven design led me to ︎︎︎ Opus
, a Boston-based, women-owned agency focusing on non-profits, educational institutions, research centers, and food and beverage clients. As a senior graphic designer, I worked on various branding, print, web, and data visualization projects.

After working indepently for a couple of years, I decided to return to school and shift my focus onto creative marketing and strategy. I’m currently pursuing a Master’s of Science in Integrated Marketing with a concentration on Marketing Analytics at ︎︎︎  New York University. While I finish my studies I’ve also been applying my new skills and learning from the Digital Media and Information Services at ︎︎︎ Brooklyn Academy of Music, an invaluable multi-arts center and non-profit for NYC. At BAM, I’ve been assisting my team in e-commerce optimization and building costumer pathways, CRM management, SEO, project management, and Monitoring GA4 and building reports, among other fun tasks.

On a personal level, I’m an avid reader of novels, a newbie surfer, a live music enthusiast, a record collector, a manic list-maker, and the proud owner of a fluffy ginger cat. I consider myself a lifelong lover of design, music, film, and the arts, and I’m continously inspired by the energy of NYC and its creative communities. 

︎ Send me an email. Wether you think we’d be a good fit to work together on a project, or you just want to say hi, feel free to get in touch!



Thanks for stopping by ︎